2012–present
Team One Advertising
Associate Director of Editorial Services (+previous positions)
Responsibilities have included:
Managing editorial services team for Lexus, The Ritz-Carlton, Hewlett Packard Enterprise and other clients.
Introduced efficiencies for departmental and interdepartmental procedures.
Update CMS databases for Lexus; write alt text, meta descriptions, title tags and URLs for Lexus.com.
Lead disclaimer implementation and updates for Lexus.
Enterprise-level copywriting for LexusDrivers.com and Lexus.com for desktop and mobile.
Collaborating with Strategy’s Global Affluent Tribe and Legacy Lab for media, articles, and presentations.
Edited thousands of pages of Strategy and New Business documents, contributing to 65% company growth.
Pitched copy/creative and attended client presentations.
Mentored junior writers; screen, hire, and train editors.
Led company-supported meditation program.
For a detailed résumé, click here.
2000–2012+
Freelance Creative Director, Copywriter & Editor
Provided copywriting and creative direction.
Edited senior writers and seasoned authors.Clients & Accounts (abbreviated list)
Creative Productions: CRM; Toyota Tundra microsite:
ToyotaOwnersOnline.com (Creative Director/Copywriter)
Colby & Partners: Suzuki (creative lead/copy, brochures)
Saatchi & Saatchi: Toyota.com (Copy Manager)
Razorfish: Mercedes-Benz (eNewsletters)
Merkley + Partners: Mercedes-Benz launch brochure
Sartori Agency: Travel & tourism, St-Germain.com
Zambezi: social media (editing)
JFShea.com: real estate, mortgage, insurance (copywriting)
Epic Brand Group: medical (proofing and editing)
Awards & Honors (abbreviated list)
2007 W3 Award, 2007 MarCom Platinum, 2007 Hermes Gold, 2007 Media Achievement, 2002 Communication Arts Design Annual, 2003 Communication Arts Design Annual, 2003 Graphis Brochures Annual, Belding Bowl (2003), International Automotive Advertising Award (Gold, 2003)